So you’re almost done building a better mouse trap (no offence to Mickey), but now your funds are running dangerously low. The good thing is, some time ago you heard of the opportunity to access funding using a crowdfunding platform such as Indiegogo, and Kickstarter, and you’re on your way to pitch your product’s Unique Selling Proposition and raise the necessary funding you need. The thing is, you honestly don’t have a clue about how crowdfunding works or how to go about reaching the perfect potential funders. Seems like your project can do with a little fundraiser rescuing.
Crowdfund Rescue LLC is a company that assists people in getting the highest value from their crowdfunding campaign. They are experts at helping entrepreneurs and small businesses reach, engage and convert audiences into active contributors to viable campaigns. You should know though, that crowdfunding goes way beyond the sourcing of funds, and necessarily so. This is because, before you can present your ideas for crowdfunding support, there are some things you will need to know, do, and avoid, to give your campaign a better chance of being successful.
Different types of crowdfunding options
This type of crowdfunding is used to raise money to help launch a company. It makes it possible for small, unknown entrepreneurs and small businesses to pitch their business venture to accredited investors, as well as to the general public. In this type of crowdfunding, the backers or funders of the venture are buying equity, or ownership, in the business and they become part owners and will share in any profits the future business makes.
In the crowdfunding world, this type of fund raising is a reward-based concept. The entrepreneur promises a reward pertaining to the product, to those who contribute to the product going to market.
Funding for a service:
Not all crowdfunding campaigns are for funding products, it is also possible to fund a service. While it is more difficult to sell the idea of an intangible outcome, there are many people who will back these types of ventures.
You can also raise donations for a worthy cause through a crowdfunding campaign. The funds from this type of crowdfunding usually goes toward a charitable organization, or cause.
Planning on launching a crowdfunding campaign? We at Crowdfunding Rescue LLC can help you be successful. Don’t know where to start?
Begin by getting familiar with these basic crowdfunding Do’s and Dont’s to help make your crowdfunding successful.
Do: Prepare a pre-campaign to help ensure your campaign gains visibility and public confidence.
Steps such as creating a presence before the actual campaigning begins, creating top quality content to share with your audience, and planning campaign schedules and updates to keep funders in the loop, will all work toward a better chance of success.
Do: Engage to grow
Even before your campaign officially starts, it is critical to your campaign’s success that you engage with people and share information about what you are going to do. Share your story and journey to help people know more about you and your venture and follow you on social media for updates on what you’re doing. This can help you gain potential backers.
Don’t: Leave your audience wondering
You need to paint the perfect picture of your product, service or charitable cause, so that people will grasp just what they are contributing towards. Let your descriptions show the high quality of your offering, and just how it can enhance their lives.
Don’t: Ask for too much
Asking for a lot of money might seem to make sense as you’re hoping to maximize your fundraising opportunity. However, this can turn people away from your campaign. High asking figures are usually ignored, even though the product is a good one.
Need more info and insights on how to have a successful crowdfunding campaign? Reach out to Crowdfund Rescue LLC, today.
To read more on topics like this, check out the business & money category.